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Factors should be considered while monetizing your blog

Before you dive into the world of blog monetization, there are some things you need to understand so you can effectively analyze opportunities and pick the monetization methods most likely to help you meet your blogging goals. A lot of blog advertising and monetization opportunities can be found online, and not all programs are created equal. Venture into the world of blog monetization bearing in mind the following criteria:

1. Payment models: How do you get paid? It matters. For example, you could be paid a flat rate for publishing an ad for a specific amount of time, or you might only be paid if a visitor to your blog clicks on an ad and then makes a purchase. You should consider the different monetizing method for your blog and which could be best.

2. Payout thresholds: Some advertisers set payout thresholds that define a specific dollar amount you must earn through their ads displayed on your site before you’re paid for those ads. If a payout threshold is set, be sure it’s one you can reach within a period of time acceptable to you.

3. Relevance to your blog: If ads are irrelevant to the blog topic, they’re unlikely to be of interest to your visitors and may not help you earn money at all. Your ads should be such that can suit the content of your blog. Many ads you will get may not be relevant and thus, you won't get much clicks on your advertisement.

4. Audience: Use the information you have about your visitors to gain a better understanding of who your audience is and what they want and need from you and the ads on your blog. A good blogger does not rely on making money, although it is required to run a premium blog. But, a good blogger always tries to solve the queries what a visitor is trying to find on Internet. It not only attracts more traffic, but also make you popular blogger on Internet.


5. Reputation: Do some research and be sure the reputation of the company or advertising program or network you’re considering working with is in good standing.

6. Real time Reports: Be sure the ad programs you use provide reports so you can track the performance of published ads and your earnings to ensure you couldn’t make better use of that space with a different ad. Some advertising sites don't update their reports in real time, which could become difficult for you decide what is good for your blog. You also analyse the click-through-rate and RPM in the reports.

7. Competition: Some online advertisers set rules telling you that you can’t display similar ads, competitor ads, or other specific types of ads while their ads are running on your blog. This can be very limiting for your earnings potential.
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